Susie Fishbein Liberates the Passover Kitchen
Submitted to: Food and Drink 
Posted: April 13 2008

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Brooklyn NY – The kosher diva has done it again. Susie Fishbein, author of the wildly popular Kosher by Design cookbook series is releasing her fifth project – Passover by Design (ArtScroll Shaar Press, February 2008; $29.99/Hardcover, 276pp; ISBN: 1578190738). With over a quarter of a million books sold, Kosher by Design has become the most popular kosher cookbook series in print today. Passover by Design follows suit with Fishbein’s signature style of combining gorgeous food and décor photos together with 172 chic recipes that shimmer with simple elegance.

Asked how Passover by Design differs from her previous cookbooks, Fishbein said, “This cookbook is solely focused on Passover. It includes so many helpful suggestions for preparing dishes that are as eye-pleasing as they are delicious. Also, you’ll notice a blend of both familiar and brand new recipes. I painstakingly went through the previous Kosher by Design cookbooks and completely reformulated over 130 recipes to be thoroughly kosher for Passover. I’ve added over 30 fresh recipes as well that are superb and even unique for Passover.” Among the new additions, Fishbein collaborated with Moshe David, a rising star on the kosher catering circuit, to create over twenty more intricate and unusual Passover dishes, including Teriyaki Chicken Satés and Thai Sole Rolls.

“Kosher for Passover” is a critical designation on food packaging as many Jews scrupulously avoid products containing any leavened ingredients during the Passover holiday. Fishbein’s new cookbook addresses that challenge and provides solutions. She notes, “It’s not a matter of simply substituting one cup of potato starch for one cup of flour. I spent scores of hours getting the measurements just right for each recipe. With Passover by Design, the right ingredients and adjusted quantities are all done for you. That’s a huge time saver. Also, everything you need is presented in one volume. You won’t shuffle through several cookbooks, marking pages with sticky notes, to plan your meals.”

People who are gluten intolerant will find many delicious reasons to employ Passover by Design throughout the year, as 130 of the recipes are devoid of grain-based allergens commonly associated with celiac disease.

Beside the stunning full-color photos shot by world-class food photographer John Uher, Passover by Design showcases an engaging mix of traditional and contemporary decorating concepts for the Passover table.

Publisher ArtScroll Shaar Press releases Passover by Design to the general book market on February 28th.

For publicity information or interviews, please contact: Mark.Sanders@mwgpr.com - 347-219-4045.

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    kosherbydesign.com

    Contact Information:
    Gavriel Sanders
    ArtScroll Shaar Press
    4401 Second Avenue
    718-765-9226  

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